Thank you for providing those details, one last question:
Would you prefer a phone interview or panel survey?

Different Costs for Different Elements

Phone Interviews are more expensive but have major benefits:
  • You want to have the ability to navigate to the right person
  • You want to clarify questions and answers
  • You have many open-ended questions
Panels are less expensive and faster, however:
  • They are not available in all areas
  • Although we try to ensure high quality, they are not as good as someone talking through it with the respondent
  • We have an NDA agreement with our partners and they cannot see the respondent answers but are aware of the questions